Mirren Advertising Sales Training

Master the Client Sale. Master the Agency Sale.

The New Methods to Target, Attack, and Convert More Profitable Leads – Quickly & Efficiently.

Specializing in Sales for Digital, TV, Radio, Magazine, Newspaper, Out of Home.

Mirren’s Sales Training Will Directly Impact Your Ad Sales Revenue Within Weeks

Differentiate, Sell ROI, Methodically Pursue, Negotiate Larger Integrated Programs

Selling Advertising In Today’s Environment

The opportunity for sales growth remains significant – when orchestrated in a manner consistent with the new complex environment.

Advertisers are demanding a greater return on their media spend and they have more options than ever before to achieve this. Combined with shifting consumer psychographics, new marketing technologies, and challenging media buyers – you have some of the biggest challenges the industry has ever experienced.

Become the Client’s Marketing Advisor

Clients have thousands of advertising options. Why you? Why your audience?

Clients are selecting those advertising opportunities that most directly correlate to business growth. At the core of our training, we correlate the advantages of your offering directly to client impact. This informs your entire sales messaging, materials, and process.

Ultimately, the goal is to become your clients’ marketing advisor, providing strategic counsel at every stage of the sales pipeline to help them address business growth opportunities – through your unique advertising.

Add Business Value at Each Stage of Your Sales Pipeline

Our approach is down to a science – strategic and methodical. We break down each step of your sales pipeline, refining your methods to ensure your teams are more effectively correlating your offering to meaningful client business outcomes. The result: more accounts at higher rates.

Conversion Increases Significantly When You Correlate Your Advertising to Client Business Outcomes

A Few of the Organizations Who Have Participated in Mirren Training and Workshops

Mirren Named Top 10 U.S. Training Firm

Based On Training Innovation & Client Impact, Mirren Has Been Named One of the Most Sophisticated Training Firms in the Country

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Our Advanced Training Has Immediate Sales Impact

“The instructors and topics were relevant and accurately pinpointed today’s challenges. The ‘take-aways’ are beyond valuable to me in my current position and will immediately be put into proactive. I’ll be closing more opportunities.”

Marie Bahr, Comcast

“This was one of the best media events I’ve attended. Mirren covered current trending sales topics/challenges and provided great insight to all aspects of the sales process. It was like having a personal consultant advise you on how to better manage your sales efforts!”

Gisella Fu-Ripp, LATV Networks

“A great way to learn from respected clients, agencies and sales leaders with the benefit of networking opportunities.”

Sarah Ulicky, Dot Dash